Coaches, Consultants & Service Providers who want to break free from the time-for-money trap....

THE PASSIVE INCOME PROJECT

grow your income & EMAIL LIST with AN AUTOMATED REVENUE SYSTEM

Whether you realise it or not...TIME is your most precious asset.

Did you stop to think that you are sitting on a Gold Mine? Your own Intellectual Property is unique and highly valuable! That's your skills, knowledge and experiences and the way you help people.

Creating digital products is a SMART way to integrate passive income in your business. Whether you're launching your entrepreneurial journey or you're a seasoned influencer in your niche, leveraging the power of digital products opens the door to growing your income without directly trading your time for money.

Dive into the realm of digital product creation, and unlock the potential to amplify your reach, impact, and revenue — all while enjoying the freedom to focus on what matters most.

If you keep procrastinating creating digital products & creating automated sales systems, you're missing out.

I understand the frustration of feeling capped by the number of hours in the day and the longing for a business model that supports both financial growth and personal freedom.

You might be procrastinating because you feel unsure how to leverage your expertise in a way that generates income while you sleep.

I've been there, as a single mum I was seeking ways to diversify income without stretching myself too thin. Feeling the pinch of each minute spent away from what truly matters, be it family, passions, or self-care...

BUT THE TRUTH IS...YOU NEED TO SET ASIDE TIME TO CRAFT YOUR PROPRIETARY DIGITAL PRODUCTS TO SELL.

I can show you how to create & sell digital products, adding a sustainable, scaleable element to your business.

Together, we'll move past the overwhelm and into action, building an income system that thrives on autopilot.

Primed to Sell: Passive Income Project is a complete, step-by-step program that teaches you how to create, launch, and sell strategic digital products on repeat so you can monetise your lead generation process.

The journey of entrepreneurship can feel like a road paved with more plot twists than a daytime soap opera.

Have you ever felt like you're in an endless cycle of trying new strategies, where each one promises the moon but barely gets you off the ground? You pour your heart, soul, and possibly the contents of your piggy bank into your business, expecting growth, only to end up feeling like you're running a marathon with your shoelaces tied together.

It's like baking a cake with all the right ingredients, only to realize your oven has been off the whole time. Frustrating, right?

I've been there, standing where you are, probably munching on too much comfort food and wondering if my dream business was actually a fantasy. Here’s the scoop: there’s a light at the end of this very cluttered tunnel. A solution so effective, it might just make you do a happy dance.

You need a framework that applies all the best practice principles in marketing fused in with what’s currently working in the rapidly changing online world of AI and automation.

You need someone who’s in your corner and is vested TREMENDOUSLY in your success.

Just when you thought you'd tried everything and were about to enroll in "How to become a hermit 101", I stumbled upon the secret sauce. Yes, after much trial and error, and a significant amount of coffee, I cracked the code to banish those entrepreneurial woes for good.

It felt like finding the last piece of a puzzle, or better yet, discovering the mute button during a video call gone wild. Now, I'm on a mission, armed with this breakthrough strategy, ready to guide fellow business warriors out of the trenches and into the sunlight of success. Let's turn those sighs into high-fives, shall we?

I’m inviting you to look at your business evolution in a whole new way, starting now! Systemised attraction-based marketing within a clear process so you CAN CONFIDENTLY ATTRACT NEW CLIENTS

Know exactly what you need to create and what systems you need to build so it runs so damn well you can sleep at night while your bank account goes ‘cha ching!’

Perhaps you are..

...trapped in the 'busyness' of your business... ...and wasting A LOT of time on tasks that will keep you stuck.

You need to set aside the time to create Digital Assets.

Those things you can sell, over and over again - and don't take up your time but give VALUE to another person.

Are you ready?

We’re going to make sure you have these 3 things to ensure you can make money online with ease and grace:

1) A Trust-Building system

2) An Automated-Sales system

3) An Easy-Marketing system

Simple, but not easy.

From anxiety to magnetism - Shift from worrying about not selling to love, trust & abundance. you deserve it.

Imagine that..

  • Your business flows as smoothly as your favorite latte (or chai) on a Monday morning. A place where digital products add a creamy layer of passive income, making every sip—err, step—in your business journey a delightful one.

  • You've unlocked the recipe to creating irresistible digital delights that customers can't wait to devour.

  • You wake up to notifications of sales made while you slept, and finally feel like you've mastered this whole digital entrepreneur thing.

  • You have a clear plan on where you're going and what to do week to week in your lead generation. Say ‘goodbye’ to confusion and doubt as you master the lead generation with ease, fun and grace.

  • Having way more fun as you make micro sales and build your email list - so you can run your business and your life without being a burnt-out mess!

    Sounds like a dream?

    Well, it's your new reality waiting to happen. Ready to turn that imagination into tangible success?

Yaaaaas Queen!
But I know what you might be thinking..."how do I know this will work for me?"

Well, you get 1:1 support & done-for-you funnels, so I know it kinda will.

Here's The Vision

strategic offers & smooth sales SYSTEMS

  • Your lead generation and sales flourishes with minimal hands-on effort.

  • Your digital infrastructure enables you to sell your products and services around the clock, expanding your reach and revenue without the constant need for direct engagement.

  • You attract a steady stream of ideal clients, make sales on the front end and nurture leads beautifully into your higher priced products & services.

  • You've entered into a life and business with more clarity, alignment and focus....you have more money, more nourishment, more impact, more healing, more connection, more femme power, more magic, more soul, more ease, more time, more space, and more you!

And The Strategy

Bold. Brilliant. Beautiful

  • Unlock the full potential of your business with a low-ticket automated passive income funnel. This strategy allows you to sell your products or services 24/7, attracting ideal clients and turning interest into sales and effortlessly moving people through the client journey.

  • A business that grows, ensuring a harmonious balance between work and personal life. You've embraced a future where your business works for you, bringing in revenue and expanding your reach without constant oversight.

  • You have offers that sell and the digital tech & automation to free up your time so you focus on connecting with the people you want to serve.

once you go 'passive' you're ready to go 'massive'

Primed to Sell: The Passive Income Project is Your Done-with-you Automated Revenue System

Unlock instant access to ready-to-use online funnels and customizable digital products that you can start monetizing right away. This is your key to creating online passive income and drawing in perfect-match clients.

During the process, you'll create your strategic digital assets, droolworthy offers, premium branding and use our all-in-one POWERFUL marketing software (free). That means together we'll develop the offer, the copy, the graphics, the messaging, AND build the funnel. Then implement our fast funnel filling system.

Co-create an automated system for you to grow your business with support, ease and joy alongside Leading Digital Marketing Strategist & Funnel Geek Katie Joy

PEEK INSIDE

WANT A PEEK AT YOUR PATH TO CREATING DIGITAL PRODUCTS YOU CAN SELL AGAIN + AGAIN?

Here’s what’s waiting for you inside Primed to Sell: The Passive Income Project!

Foundation

MAGNETIC MESSAGING MAKES THE MONEY

  

MODULE 1

We'll guide you through the essentials of creating a solid online presence that attracts and retains customers. You'll learn how to streamline your marketing with automation, understand your customer's journey from discovery to sale, develop a compelling product suite, and visually align your brand to speak directly to your ideal client.

BY THE END OF MODULE ONE YOU'LL WALK AWAY WITH:

  • An overview of your ideal customers journey & how your products and services connect to achieve your business goals

Plan Your Funnel

primed for passive

  

MODULE 2

Delve into the core concepts and structures vital for launching a successful sales funnel. This module is designed to equip you with the knowledge to understand the role and mechanics of sales funnels in digital marketing, explore the various types of funnels that exist, and start planning your funnel.

BY THE END OF MODULE ONE YOU'LL WALK AWAY WITH:

  • An overview of your product suite and which digital products you need to create.

Create $$ digital assets

reoccurring profits

  

MODULE 3

Learn to identify Profitable Digital Products as you delve into our premium resource vault of over 450 digital products you can brand, add your own IP and sell as your own during a 1:1 call. You'll select digital assets that resonate with your target market, and create your digital product bundle, including creating compelling mockups.

BY THE END OF MODULE ONE YOU'LL WALK AWAY WITH:

  • A completed digital product bundle you can sell over and over again.

craft Offers That sell

drool-worthy offers

  

MODULE 4

Craft irresistible offers for your sales funnels. Learn the art of creating offers that your audience can't help but crave, paired with your sales funnel designed for maximum conversion. This module is your roadmap to selling your products and services. Dive in and discover the secrets to EXACTLY what goes into an offer and start making money from your digital products.

BY THE END OF MODULE ONE YOU'LL WALK AWAY WITH:

  • An offer that both YOU and your target market LOVES! (it's important you have the right energy & love for your offer to make it really fly off the shelves!)

edit your funnel template

automated revenue system

  

MODULE 5

You will focus on constructing a robust funnel that efficiently guides potential clients from awareness to purchase. Learn to create sales funnels with compelling landing and checkout pages, crafting copy that converts and resonates with your audience. Build seamless workflows, including email automation, to guide clients smoothly through each stage of the buyers journey.

BY THE END OF MODULE ONE YOU'LL WALK AWAY WITH:

  • Confidence in the strategy and tech to build your funnel, including sales pages, checkout pages & cash converting email sequences.

fill your funnel

clients pouring in

  

MODULE 6

This module focuses on implementing organic strategies to drive traffic and convert leads into customers. Learn how to launch your funnel effectively without relying on paid ads or constant social media posting. .

BY THE END OF MODULE ONE YOU'LL WALK AWAY WITH:

  • Implementing our fast funnel launch strategy to fill your funnel with no paid ads or posting on social media.

GET READY TO TRANSFORM YOUR BUSINESS...AND YOUR LIFE....

grow your income & impact online with automated passive income

  • Craft your digital products

  • Build your low-priced offer funnel

  • Fill your funnel without paid ads!

Yes I want a complete, step-by-step program that teaches you how to create, launch, and sell strategic digital products on repeat so I can monetise my lead generation process.

When you join Primed to sell PASSIVE

You’ll be guided to co-create a low-priced digital product funnel with all the pleasure, confidence and support of Katie & her team holding your hand.

How it works

  • Enrol in the Program: Once you make a payment & enrol, you'll get access to the curriculum portal within 24 hours to start the process.

  • Craft Your Digital Product Offer & Funnel:

    Start working on your message, your copy and your offer.

  • Get Traffic to your funnel for FREE!

    Implement the Fast Funnel Launcher Strategy

On this journey together we’re going to craft your passive income system for you to build your business with joy, ease and pure magic.

Strategy Phase 1

Get crystal clear on your offers and product suite.

Build Phase 2

Create your digital products & build your passive income funnel.

Launch Phase 3

Promote your funnel using our fast-funnel launcher strategy.

Sounds great, but what is it exactly? Let's take a look at what is included in Primed to Sell: The Passive Income Project ...

This is what you get:

Passive Income Project Curriculum

You get access to The Passive Income Project curriculum including all future updates and the opportunity to request any training. If we don't have it, we'll make it!
(Value $6000 / $1000 per module)

VIP's Get Weekly Feedback & Review

These calls run on Wednesday morning at 9:30am AEST, Tues 4:30pm PST and go for approximately 2 hours. You have the opportunity to submit your work. This is where we actually look at the assets you’re creating (from your content, landing pages, email copy etc!). (Value $2080 / $40 week)

12-months All-in-One Marketing & Automation Software

You get FREE access to our all-in-one marketing software that includes everything you need for building an online empire, including emails & SMS automation, courses, CRM, funnels, websites, workflows valued at $97 month). Once your FREE access lapses, we have alumni discounts on your software.

(Value $1164 / $97 month)

12-months Community Support

Join a fun loving small and loving community of like-minded women for 12 months of continuous support. Tap into the collective knowledge, brainstorming sessions, and insights to refine your strategies and reach your goals faster. Stay inspired and driven, with access to a supportive network that celebrates your wins and helps you through setbacks. (Value $1040 / $20 week)

Now let's talk bonuses, coz I wanna see you shine!

BONUS #1

1:1 Digital Product Selection & Product Suite Mapping Call

1:1 Call to Handpick your digital product bundle from our vault of over 450 premium items for your low-priced offer and map out your offer suite. This is crucial in the success of your funnel (Value $500)

BONUS #2

Preloaded Funnels

SAVE HOURS OF TIME & ENERGY ON DESIGN , FORMATTING AND WRITING YOUR FUNNEL EMAILS!

Set up your automated systems from the get-go with pre-loaded digital business systems that include, email workflows, pre-written copy templates, funnels, sales pipelines, email automation, sms automation..the list goes on!! (Value $5000)

BONUS #3

Tech Help Desk

Tech drives the best of us cray-cray at time, so wouldn't it be 'the bomb' if you could get help when you needed it! So if you ever get stuck in any of the recommended software, we'll record a video tutorial to help you out. Never will tech or not knowing how to do something get in the way again! (Value $2080 / $40 week)

***VIP EXPIRING BONUSES***

BONUS #1

30 Days Intensive Accountability

This is worth the program investment ALONE. How much would it be to pay for a weekly accountability coach & make sure you take the right action from the get go? (Value $600 / $150 week)

BONUS #2

Receive $500 off the Launch Price

Save $500 in the pre-launch phase. You get the BEST price of the program and the most access to us to help you create your passive income funnel. (Value $500)

BONUS #2

Signature High Ticket Offers that Sell

Get the Signature High Ticket Offers that Sell course so you can create a higher ticket offering. This covers inclusions, pricing etc AND the marketing part about selling offers (Value $1000)

But Wait, There’s More!

Get these PAY-in-FULL bonuses!

PAY-IN-FULL BONUS #1

DONE FOR YOU LEAD GENERATION FUNNEL
VALUE $1500

You’ll get your lead generation funnel done-for-you! Thats the landing page, thank you page, branding, freebie delivery & 3 x emails fully set up and automated. OMG!

PAY-IN-FULL BONUS #2

DIGITAL PRODUCT SALES FUNNEL CHECKUP
VALUE $1500

When you set up your digital product funnel we'll check to make sure it all works as planned and provide a detailed video review of anything that needs changing (or if it's a quick we might even change it for you)!

PRIMED TO SELL: THE PASSIVE INCOME PROJECT
is for two specific people

#1

The Organised Starter

The woman who wants everything set up and automated from the get-go! She does not want to fall into the time-for-money trap or down the rabbit hole of trying to stitch together different software to make her automated revenue dreams a reality..

#2

The Recurring Revenue Seeker

The woman who is successful at one aspect of their business but wants to add an alternative revenue stream through the lead generation process and make money from selling digital products. She understands and value the knowledge she has and has been looking for a person to help her set it up.

If YOU RELATE TO ONE, THEN you’re in the right place!

You’ll learn what it really takes to offer and deliver your brilliance in the most scaleable way possible.

The lovely things others say

Sharing the love from people I have worked with & had the pleasure to help along the way!

Video Proof

I have a question for you...

What if you just got started today, and finally created a leveraged business model that gave you the time-freedom you so desperately deserve.

MY PROMISE TO YOU!

You will have:

A clear message for your perfect client.

Crafted a digital product offer that sells.

An automated funnel that works for you!

 You don’t need to "have it all figured out" to get started !

"Digital products embody the essence of scalable knowledge, transforming expertise into accessible formats that can bridge gaps, educate, and entertain across the globe, regardless of the physical boundaries that once limited our reach."

If you’re asking yourself…

Why work with Katie Joy

Then let me tell you WHAT MAKES ME DIFFERENT.........

  • Coached Leading Digital Marketing Programs - taught by the Big Wigs (such as Ryan Diess from Digital Marketer) and mastered the framework to support your transition online with ease and grace.

  • Over 12 years in Business & Working Online from fitness, to coaching to digital marketing

  • A Post-Graduate in Entrepreneurship

    with the skills to support you to quickly validate your new offers.

  • Mentored & Participated in over 7 Business Accelerator Programs and Startup Weekends where you ideate, validate and launch a business with lightning speed following the lean startup method (meaning you grow your biz with little to no investment).

  • An Obsession with Funnels and everything marketing, tech and automation to help you transition online with maximum simplicity.

  • Certified in 10 Digital Marketing Disciplines - view online

Block 15: FAQ Section
Frequently asked questions

Q: Anticipate common questions and objections, and address them in a frequently asked questions (FAQ) section.

A: Write your answer here


Q: Anticipate common questions and objections,
A: Write your answer here

Q: Anticipate common questions and objections,

A: Write your answer here

Q: Anticipate common questions and objections,

A: Write your answer here

Q: Anticipate common questions and objections, and address them in a frequently asked questions (FAQ) section.

A: Write your answer here


Q: Anticipate common questions and objections,
A: Write your answer here

Q: Anticipate common questions and objections,

A: Write your answer here

Q: Anticipate common questions and objections,

A: Write your answer here

Primed to Sell: The Passive Income Project

Unlock instant access to ready-to-use online funnels and customizable digital products that you can start monetizing right away. This is your key to creating online passive income and drawing in perfect-match clients.

Recap What's Inside:

The Passive Income Project Curriculum . . . . . . . . . . . . . . . . . . . (Value $6000 / $1000 per module)

Ethical Funnels Software Users Get Weekly Feedback & Review . . . . . . . . . . . . (Value $2080 / $40 week)

Preloaded Funnel Content & Workflows for Software Users . . . . . . . . . . . .(Value $6000)

Tech Help Desk for Software Users . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (Value $2080)

GET THIS BONUS IN THE VIP EXPERIENCE:

#1 BONUS: 1:1 Digital Product Selection & Product Suite Mapping Call (Value $500)

WHEN YOU PAY IN FULL YOU ALSO GET:

PIF BONUS 1: Digital Product Sales Funnel Check Up . . . . . . . . . . (Value $1500)

The Passive Income Project Curriculum
(Value $6000 / $1000 per module)

12-months Weekly Feedback & Review
(Value $2080 / $40 week)

12-months Community Access
(Value $1040 / $20 week)

12-months All-in-One Marketing & Automation Software (Value $1164 / $97 month)

PLUS ALL OF THESE:

#1 BONUS: 30 Days Intensive Accountability (Value $600 / $150 week)

#2 BONUS: Preloaded Funnel Content (Value $5000)

#3 BONUS: Tech Help Desk (Value $2080)

WHEN YOU PAY IN FULL YOU ALSO GET:

PIF BONUS 1: Done for you Lead Generation Funnel (Value $1500)

PIF BONUS 2: Flash Funnel Checkout (Value $1500)

Total Value: $ LOT'S

Payment Options

FREE

12 Days of Giftmas

$FREE

⚡️The Passive Income Project Curriculum (Value $6000)

⚡️ Weekly Feedback & Review for Ethical Funnels Software Users (Value $2080)

BONUSES

✅ Preloaded Funnel Content & Workflows for Software Users (Value $6000)

✅ Tech Help Desk for Software Users (Value $2080)

SPLIT PAY

VIP EXPERIENCE

2 x Payments of

$297

⚡️The Passive Income Project Curriculum (Value $6000)

⚡️ Weekly Feedback & Review (Value $2080)

BONUSES

✅ 1:1 Call to Handpick your digital product bundle from our vault of over 450 premium items for your low-priced offer (Value $500)

✅ Preloaded Funnel Content & Workflows (Value $6000)

✅ Tech Help Desk (Value $2080)

PAY IN FULL

VIP EXPERIENCE

1 Payment of

$497

⚡️The Passive Income Project Curriculum (Value $6000)

⚡️ Weekly Feedback & Review (Value $2080)

BONUSES

✅ 1:1 Call to Handpick your digital product bundle from our vault of over 450 premium items for your low-priced offer (Value $500)

✅ Preloaded Funnel Content & Workflows (Value $6000)

✅ Tech Help Desk (Value $2080)

PAY IN FULL BONUSES

💜 DIGITAL PRODUCT SALES FUNNEL CHECKUP VALUE $1500

LOVE BOMB GUARANTEE

I commit to you, you commit to me. You put in the work, show up & take action and I’ll stay working with you until you know your funnel works! We cover the costs of your all-in-one marketing software to grow your online business!

You've Got Questions? We've Got Answers:

Q: How much time will it take to see results from my passive income funnel?

A: Even with a busy schedule, setting up a passive income funnel is designed to ultimately give you more time and financial freedom. Yes it is going to take time, however we have provided the most simple process possible for you with the option to hire a tech VA in affordable time-blocks. With focused, simple steps, you can see results progressively, aiming to grow your email list by 3-4 subscribers daily, which scales up to significant growth monthly.


Q: Can I join if I'm not sure about my digital product idea yet?
A: Yes, absolutely! The program is tailored to help you refine your digital product idea and ensure it's profitable before you dive deep into creating it. You'll get tools and guidance to pinpoint and validate your niche and product idea effectively.

Q: Is this program live, or can I follow along at my own pace?

A: The program offers the best of both worlds. The core content is recorded for you to access at your convenience, but there's also live weekly support for real-time assistance and community interaction.

Q: What if I don't have a large audience?

A: No worries! A crucial part of the program is dedicated to audience building. Starting even from scratch, you'll learn strategies to attract engaged subscribers, setting the foundation for successful digital product launches.

Q: Do I need to be an expert in my field to create a digital product?

A: Not at all. If you've achieved results for yourself or your clients, you have valuable knowledge to share. The program emphasizes relatability and practical insight over being a far-removed expert.

Q: What software or tech do I need?

A: We've taken the tech side out of it for you and provide you with access to Ethical Funnels, an all-in-one marketing platform at a competitive rate. However, our strategies are adaptable to any automation software you might prefer.


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